The .fan Domain
What are you a .FAN of?
When people of all social, economic and religious backgrounds come together in a stadium to cheer for their beloved team, then they are like-minded people for that time. When users watch every update of their favourite Youtuber, streamer or Instagram influencer daily, they have a common role model. Once customers start to identify with a specific brand, they share a connection to other people who are committed to the same lifestyle. This kind of loyalty and solidarity is what makes them fans.
In the time of digitalization, fans have become more influential than ever. The .fan follows your page, clicks your like buttons and shares your posts on social media, spreading to thousands and millions of other people. This is why the most successful politicians, pop stars and influencers have recognized and embraced the power of a strong .fan community: Fans define the branding, identity and value of well-known people, brands and organizations.
With .fan you get a fitting and internationally understandable TLD to connect and share with like-minded people – whether you want to create a place for your fans, start a fan club or simply just be .fan.